Use your ORCID to rapidly update your information and direct viewers to your complete ORCID profile
Publish your work Open Access to increase visibility
Cross-promote: Include links to your social media pages to your website or blog and vice-versa
Upload a high resolution professional photo
Follow people, discussions, boards, groups, and topics
Stay active - try to post regularly
Include website URL and social media links to your email signature
Notify others of new social media accounts
Look at the followers list of your colleagues or influential individuals in your field to identify new people to follow and groups to join
Look at metrics including visits, shares, downloads, and clicks to help you identify user wants and trends
Give proper attribution
Join groups so you can participate in discussions, answer questions, and interact with current or potential peers
Use keywords and industry buzzwords to attract attention, find collaborators, and increase visibility
Do not share anything publicly that you wouldn't share with someone one-on-one. Once posted and made public, your posts and comments will be seen by various people with different viewpoints, knowledge, beliefs, etc so it's worth keeping that in mind prior to posting.
