Skip to Main Content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.

Marketing

Provides secondary sources for marketing and advertising research.

Find Ads


Encyclopedia of Consumer Brands (Reference HF 5415.3 .E527 1994 v. 1-3)

Encyclopedia of Major Marketing Campaigns
(Reference HF 5837 .E53 2000)
Offers historical perspective on major advertising campaigns of the 20th century.

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.