Library Guides: Introduction to Advertising, Marketing and Public Relations: Demographic Information

Maps

Social Explorer This link opens in a new window
Social Explorer “contains over 18,000 maps, hundreds of profile reports, 40 billion data elements, 335,000 variables and 220 years of data”. It can be used to locate census tract boundary information from 1940 to the present.
PolicyMap This link opens in a new window
A data and mapping tool that enables government, commercial, non-profit and academic institutions to access data about communities and markets across the US.

Data USA This link opens in a new window
A collection of U.S. statistics and stories including information on demographics, public health, energy consumption, education, mean income and other topics categorized by location, industry, occupation and education.
Data.census.gov This link opens in a new window
The Census Bureau is the leading source of quality data about the nation's people and economy. Starting in July, 2019, this new portal is the primary way to access Census Bureau data, including upcoming releases from the 2018 American Community Survey, 2017 Economic Census, 2020 Census and more.
Statistical Abstract of the U.S. This link opens in a new window
The Statistical Abstract of the United States is a comprehensive summary of statistics on the social, political, and economic organization of the United States.