Some suggestions on how you can make a bigger impact by way of traditional citation metrics, public policy, public education, and more:

• Create an ORCID or Researcher ID to ensure your entire scholarly and professional career is captured easily
• Update your ORCID and Google Scholar Profile regularly to ensure it is current
• Have a web presence so people can find out more information about you and your work
• Network via social media including twitter, ResearchGate, Mendeley, and LinkedIn
• Create your own blog about your research
• Publish your data, articles, slides, videos, figures, chapters, and software in open repositories 
• If you are not on a tight deadline, aim high and try to publish in high impact journals 
• Use standardized versions of your affiliation address using no abbreviations
• If a publication is the result of a research study/group, add the research study/group as a corporate author and use it consistently. 
• Formulate a concise, well-constructed title, and abstract for a work. Include crucial keywords in the abstract. 
• Publish in open access (OA) journals. OA journals allow authors to retain rights to a work, allowing for the further dissemination of research.
• Ensure your article is open access, even if the Journal itself is not OA. 
• Collaborate with faculty, researchers and facilities located at other institutions, companies or organizations. 
• Partner with Tulane's Media & PR Department to create press releases for the media. 
• Publish in Journals indexed by major databases and Google Scholar
• Create a "lay summary" that can go alongside your abstract. 
• Promote via listservs, Slack channels, and other communities
• Prepare an elevator speech
• Network at conferences

Credits: Adapted from Tools for Authors, Bernard Becker Medical Library, Washington University.